Hashtag Holidays for Your 2023 Social Media Marketing Calendar
Published on December 19, 2022
Social media marketing is a powerful way to build brand awareness, drive sales, and support your other digital marketing efforts. But getting started and finding inspiration can be more challenging especially if you're new to social media. Exploring "hashtag holidays" is a great way to start building your 2023 social media calendar with fun ideas that are relevant and meaningful to your target audiences.
In honour of the new year, we've put together a simple guide to some of the most popular social media days in 2023 which you can use as you embark on your social media marketing journey.
Monthly Social Media Hashtag Holidays
January | February | March | April | May | June | July | August | September | October | November | December
January 2023
Dive into a new year with fresh ideas about resolutions with your social media posts. From New Year's Day to Data Privacy Day, there are many opportunities to create content across all your social media marketing channels.
Sunday, January 1
| Monday, January 2
| Tuesday, January 3
|
Wednesday, January 4
| Thursday, January 5
| Friday, January 6
|
Saturday, January 7
| Sunday, January 8
| Monday, January 9
|
Thursday, January 12
| Friday, January 13
| Saturday, January 14
|
Sunday, January 15
| Monday, January 16
| Thursday, January 19
|
Friday, January 20
| Saturday, January 21
| Sunday, January 22
|
Tuesday, January 24
| Wednesday, January 25
| Friday, January 27
|
Saturday, January 28
| Sunday, January 29
| Monday, January 30
|
Tuesday, January 31
|
February 2023
While it may be a short month, there are plenty of content ideas. Connect with a range of demographics using your social media calendar, reaching out to families on Family Day or the all the romantics on Valentine's Day. If you're looking for a way to elevate your social media marketing, reach out to Xi Digital, a trusted digital marketing agency, to develop striking visuals and compelling content.
Wednesday, February 1
| Thursday, February 2
| Friday, February 3
|
Saturday, February 4
| Thursday, February 9
| Saturday, February 11
|
Sunday, February 12
| Monday, February 13
| Tuesday, February 14
|
Friday, February 17
| Saturday, February 18
| Monday, February 20
|
Tuesday, February 21
| Wednesday, February 22
| Monday, February 27
|
March 2023
Spring into a new season with loads of new content opportunities. March is a busy month serving as a time to honour and bring awareness to many important causes, from Women's History to Disability Awareness and much more. This month you can devote content to lighter and brighter topics, too. As the weather warms, you can celebrate St Patrick's Day, the International Day of Happiness, National Doctor's Day, and a whole host of creative hashtag holidays.
Thursday, March 2
| Friday, March 3
| Saturday, March 4
|
Monday, March 6
| Tuesday, March 7
| Wednesday, March 8
|
Friday, March 10
| Sunday, March 12
| Tuesday, March 14
|
Friday, March 17
| Saturday, March 18
| Monday, March 20
|
Tuesday, March 21
| Wednesday, March 22
| Wednesday, March 29
|
Thursday, March 30
| Friday, March 31
|
April 2023
April is all about the Earth and sustainability, with Earth Day being a popular social media marketing day on April 22. If you support environmentally-conscious practices, let the world know this month with curated content.
Saturday, April 1
| Sunday, April 2
| Wednesday, April 5
|
Thursday, April 6
| Friday, April 7
| Sunday, April 9
|
Monday, April 10
| Tuesday, April 11
| Wednesday, April 12
|
Saturday, April 15
| Tuesday, April 18
| Thursday, April 20
|
Friday, April 21
| Saturday, April 22
| Tuesday, April 25
|
Wednesday, April 26
| Friday, April 28
| Sunday, April 30
|
May 2023
While Star Wars Day is a favourite social media holiday in May, there's so much more you can incorporate too. Create one post or series that emphasizes the importance of mental health awareness this month, or make your audience smile on National Laughter Day.
Monday, May 1
| Tuesday, May 2
| Thursday, May 4
|
Friday, May 5
| Saturday, May 6
| Sunday, May 7
|
Sunday, May 14
| Monday, May 15
| Sunday, May 21
|
Sunday, May 28
| Monday, May 29
| Wednesday, May 31
|
June 2023
Once you've hit the half-month mark of the year, you're likely becoming more in-tune with what types of content resonate with your audience. Using analytics and insights, you finetune your social media marketing to carefully select hashtag holidays. From the first day of summer to the last day of school, June offers many opportunities to make an impact with your digital marketing.
Thursday, June 1
| Friday, June 2
| Sunday, June 4
|
Monday, June 5
| Thursday, June 8
| Sunday, June 11
|
Wednesday, June 14
| Sunday, June 18
| Monday, June 19
|
Tuesday, June 20
| Wednesday, June 21
| Thursday, June 22
|
Tuesday, June 27
| Friday, June 30
|
July 2023
This month, take advantage of national holidays and the unity that comes with Canada Day and Independence Day, building content that connects and engages your entire audience. Share plans for the holidays or implore your followers to share how they celebrate as it relates to your brand.
Saturday, July 1
| Sunday, July 2
| Tuesday, July 4
|
Friday, July 7
| Saturday, July 8
| Saturday, July 15
|
Monday, July 17
| Sunday, July 30
|
August 2023
Bright days and warm weather make August a great time to take advantage of some of the more fun and exciting hashtag holidays. Embrace summer culture and your products or services, generating content around important days in August, like International Youth Day or your favourite pups for National Dog Month.
Tuesday, August 1
| Wednesday, August 2
| Friday, August 4
|
Tuesday, August 8
| Wednesday, August 9
| Thursday, August 10
|
Friday, August 11
| Saturday, August 12
| Wednesday, August 16
|
Saturday, August 19
| Monday, August 21
| Saturday, August 26
|
September 2023
The month starts off with a Labour Day long weekend in both Canada and the USA. As the final long weekend and the unofficial end of the summer, many brands use this time to show appreciation for the employees and teams while encouraging rest and recovery. It’s a great time for a sales event if you are trying to clear out seasonal items.
Friday, September 1
| Monday, September 4
| Tuesday, September 5
|
Wednesday, September 6
| Sunday, September 10
| Monday, September 11
|
Tuesday, September 12
| Sunday, September 17
| Saturday, September 23
|
Wednesday, September 27
| Saturday, September 30
|
October 2023
As fall approaches, October is the start of the spooky season, but it's also Breast Cancer Awareness Month and National Animal Safety and Protection Month. If your business or organization is contributing to a meaningful cause, share it on your social profiles and encourage participation in the form of donation or awareness among your followers.
Sunday, October 1
| Wednesday, October 4
| Monday, October 9
|
Tuesday, October 10
| Saturday, October 14
| Monday, October 16
|
Saturday, October 21
| Tuesday, October 31
|
November 2023
This month is known for ending daylight savings time, but you can still brighten up your feed with these light and whimsical hashtag holidays from National Candy Day to National Sandwich Day. With Black Friday, and Cyber Monday, both in November, ensure you promote your sales through organic and paid social media posts to increase your sales.
Wednesday, November 1
| Friday, November 3
| Saturday, November 4
|
Sunday, November 5
| Wednesday, November 8
| Saturday, November 11
|
Sunday, November 12
| Monday, November 13
| Wednesday, November 15
|
Sunday, November 19
| Thursday, November 23
| Friday, November 24
|
Saturday, November 25
| Monday, November 27
| Tuesday, November 28
|
December 2023
On social media, December social calendar days are centred primarily around community, togetherness, and, of course, the holiday season. Since it's a time of gift giving, sales and special promotions can be shared on social media, but brands can also use social media marketing to share their appreciation for customers and celebrate the past year.
Friday, December 1
| Sunday, December 3
| Monday, December 4
|
Thursday, December 7
| Saturday, December 9
| Sunday, December 10
|
Monday, December 11
| Thursday, December 14
| Thursday, December 21
|
Sunday, December 24
| Monday, December 25
| Tuesday, December 26
|
Sunday, December 31
|
Social Media Marketing in 2023
For more insight into building a robust social media marketing plan, contact the team at Xi Digital. We're here to help you build your brand, drive results, and grow your business. Launch an impressive and effective social media strategy this year with expert solutions from the Xi Digital team.
